Brand story

Development concept

was born in Beppu, Japan—a city renowned for having the largest number of hot springs, the greatest variety of mineral-rich spring types, and nearly 3,000 natural sources. Throughout history, Beppu’s hot springs have been praised for their skin-nourishing and health-enhancing properties. This led us to ask a fundamental question:

“What makes skin more beautiful and healthier after a hot spring bath?”

To find the answer, collaborated with the Beppu Hot Spring Microorganism Research Institute, embarking on an extensive scientific journey to unlock the true essence of onsen skincare.

Breakthrough Discovery: The Science of Hot Spring Biotech

Through years of research, we turned our focus to the microscopic life thriving within hot springs. This led to the groundbreaking discovery of

two unique onsen-derived ingredients:

"Hot Spring Algae Extract","Hot Spring Yeast Extract"

These powerful ingredients, unique to Beppu’s onsen, form the foundation of ’s patented hot spring biotech formulas, designed to restore balance and vitality to the skin and scalp.

Embracing Nature: A Holistic Approach to Beauty

We believe that true beauty begins with a healthy scalp and skin. Guided by this philosophy, we have developed all our products to harness the natural benefits of hot springs, promoting scalp and skin health through the power of nature.

 

"Hot Spring Algae Care" for your busy daily 

In today’s fast-paced world, finding time to unwind can be difficult, but with , you can experience the rejuvenating power of onsen from the comfort of your home. Our "Hot Spring Algae Care" is designed to bring the essence of hot springs  and scalp effortlessly. Let the natural benefits of onsen become a part of your self-care ritual, transforming even the busiest days into moments of tranquility and renewal.


Green algae extract

Conditioning ingredients: Reduces damage caused by UV rays and chemicals,

It conditions the scalp while protecting the scalp environment.

Hydrolyzed Yeast Extract

Moisturizing ingredients penetrate deep into the stratum corneum to moisturize the scalp. Prevents dryness and dandruff.

Maintains a healthy scalp environment.

Dipotassium glycyrrhizinate

Prevents deterioration of the scalp environment and provides conditioning and moisturizing.

Create an environment that is easy to reach.

Since the discovery of hot spring algae in 2012, extensive research has been conducted to explore its unique properties and potential applications.

Recently, its novelty, distinct characteristics, and future potential in therapeutic applications have been recognized, leading to the granting of a patent.

This achievement not only reinforces our commitment to ongoing social contribution initiatives but also accelerates our current research on anti-inflammatory, anti-glycation, and antioxidant properties.

Key Recognitions & Awards

  • Best Presentation Award at the 7th World Congress for Hair Research
  • Selected Highlight Presentation at the 133rd Annual Meeting of the Pharmaceutical Society of Japan
  • Higashikuninomiya International Cultural Award
  • Japan Venture Award 2015 (JVA) – Regional Revitalization Special Prize
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